Stopping healthcare misinformation: The effect of financial incentives and legislation

被引:27
作者
Au, Cheuk Hang [1 ]
Ho, Kevin K. W. [2 ]
Chiu, Dickson K. W. [3 ]
机构
[1] Natl Chung Cheng Univ, Dept Informat Management, Chiayi, Taiwan
[2] Univ Guam, Sch Business & Publ Adm, Mangilao, GU 96923 USA
[3] Univ Hong Kong, Fac Educ, Pokfulam, Pokfulam Rd, Hong Kong, Peoples R China
关键词
Fake news; Healthcare misinformation; Social media; Quantitative research; Online experiment; SOCIAL MEDIA; FAKE NEWS; INTERNET;
D O I
10.1016/j.healthpol.2021.02.010
中图分类号
R19 [保健组织与事业(卫生事业管理)];
学科分类号
摘要
Fake news and misinformation have become a major social issue. And yet, many researchers concern pri-marily about political misinformation, leaving healthcare misinformation less emphasized. Nevertheless, healthcare misinformation may create consequences such as delayed diagnosis or treatment of patients or even public health crisis. We conducted an online experiment to test the role of financial incentives and legislation on disseminating online healthcare misinformation. Our findings revealed that financial incentives have a positive but diminishing impact on the likelihood of sharing online healthcare infor-mation regardless of validity. However, financial incentives have a stronger impact on attracting readers to share healthcare misinformation that they perceived to be fake. Surprisingly, legislation may deter the sharing of healthcare information that users perceive to be true but cannot deter them from sharing the healthcare misinformation they perceive to be fake. We also provided some practical implications for formulating measures of battling against healthcare misinformation for policymakers. (c) 2021 Elsevier B.V. All rights reserved.
引用
收藏
页码:627 / 633
页数:7
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