CROSS-COUNTRY ANALYSIS OF SUPPLY CHAIN MANAGEMENT DRIVERS FOR SMALL AND MEDIUM-SIZED ENTERPRISES

Supply Chain Management (SCM) drivers are the key factors in successful SCM strategy implementation. SMEs with limited resources need to focus on the top drivers to improve performance and competitiveness. The paper explores which driver factors have the largest importance according to the opinion of the top managers of SMEs. Two developing countries were compared which have different supply chain environments mainly due to their geographical structure. Information from top managers of 105 Hungarian and 124 Indonesian SMEs was collected using an online questionnaire The data was analysed using statistical methods. This study is the first to rank SCM drivers in a quantitative study comparing SMEs in different supply chain environments. The findings reveal that from 22 driver factors both countries perceive the same top 10, however in a different ranking order. Improvement of customer satisfaction and information dissemination are the top two drivers, which are highly correlated.