A bibliometric analysis and future research opportunities in Multinational Business Review

Purpose This paper aims to evaluate the past contributions of Multinational Business Review (MBR), identify research gaps and opportunities and provide a research agenda that addresses several sustainability-related and other contemporary challenges. Design/methodology/approach This study analyzes 400 papers published between 2003 and 2021 to map the MBR's intellectual and conceptual structure using advanced bibliometric techniques. Findings The bibliographic coupling technique identifies core clusters in MBR papers, and subsequent content analysis of these clusters reveals the following five research fronts: internalization theory and the future of international business (IB) research; internationalization and firm performance; regionalization versus globalization debate; internationalization by emerging market firms; and global dynamic capabilities and firm internationalization. Originality/value To the best of the authors' knowledge, this is the first comprehensive analysis of past contributions of MBR to research on IB and suggests a way for MBR to play a seminal role in addressing contemporary challenges in IB.