The Research of Sports Tourism E-Commerce in China

被引：0

作者：

Yan Li ^{[1
]}

Cao Yu ^{[2
]}

Cao Yang ^{[3
]}

Wang Yu ^{[4
]}

机构：

[1] Jinan Univ, Sch Tourism, Jinan, Peoples R China

[2] Chinese Peoples Univ, Sch Sports, Beijing, Peoples R China

[3] Sports Bur, Ctr Track & Field Management, Jinan, Shandong, Peoples R China

[4] Capital Normal Univ, Sch Sports, Beijing, Peoples R China

来源：

RECENT ACHIEVEMENT ON MERGING SUPPLY CHAIN AND E-COMMERCE IN CHINA | 2009年

关键词：

Sports Tourism; Electronic Commerce; Model of Sports tourism EC;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

This article researches and analyses sports tourism e-commerce in China through empirical research and concludes that we have no mature sports tourism e-commerce in China at present, and lack specialized portals and sports tourism information. It's inconvenient for sports tourist to buy the product and sports tourism e-commerce can't be developed efficiently restricts sports tourism's popularization and spread. By research we get the necessary measures are building specialized portals, confirming reasonable business contents and ways, building efficient communication and good interaction's environment, and strategically cooperating with integrating portals.

引用

页码：194 / +

页数：2