Airport self-service check-in: The influence of technology readiness on customer satisfaction
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作者:
Hemdi, M. A.
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Univ Teknol MARA, Fac Hotel & Tourism Management, Puncak Alam Campus, Kuala Selangor, Selangor, MalaysiaUniv Teknol MARA, Fac Hotel & Tourism Management, Puncak Alam Campus, Kuala Selangor, Selangor, Malaysia
Hemdi, M. A.
[1
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Rahman, S. A. S.
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Univ Teknol MARA, Fac Hotel & Tourism Management, Puncak Alam Campus, Kuala Selangor, Selangor, MalaysiaUniv Teknol MARA, Fac Hotel & Tourism Management, Puncak Alam Campus, Kuala Selangor, Selangor, Malaysia
Rahman, S. A. S.
[1
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Hanafiah, M. H.
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Univ Teknol MARA, Fac Hotel & Tourism Management, Puncak Alam Campus, Kuala Selangor, Selangor, MalaysiaUniv Teknol MARA, Fac Hotel & Tourism Management, Puncak Alam Campus, Kuala Selangor, Selangor, Malaysia
Hanafiah, M. H.
[1
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Adanan, A.
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Univ Teknol MARA Melaka, Melaka, MalaysiaUniv Teknol MARA, Fac Hotel & Tourism Management, Puncak Alam Campus, Kuala Selangor, Selangor, Malaysia
Adanan, A.
[2
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[1] Univ Teknol MARA, Fac Hotel & Tourism Management, Puncak Alam Campus, Kuala Selangor, Selangor, Malaysia
The self-service check-in technologies have been an integral part of the basic airport facility around the world. Therefore, it is important to understand the factors affecting customers' attitudes towards these the self-service check-in technologies and their post behaviour. Technology Readiness (TR) refers to people's propensity to embrace and use new technologies based on four factors: innovativeness, optimism, discomfort, and insecurity. This study investigates how TR affects customer satisfaction on the self-service check-in technology. Airline passengers who used Self-Services Technology (SST) at KLIA2 were the sample of this study. Multiple regressions were used to analysed the relationship between variable. The study findings show that innovative factors significantly affect consumer satisfaction.
机构:
Aeronaut Inst Technol, Dept Air Transportat, Sao Jose Dos Campos, SP, BrazilAeronaut Inst Technol, Dept Air Transportat, Sao Jose Dos Campos, SP, Brazil
Wallauer Rolim, Paula Sutherland
Correia, Anderson Ribeiro
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Aeronaut Inst Technol, Dept Air Transportat, Sao Jose Dos Campos, SP, BrazilAeronaut Inst Technol, Dept Air Transportat, Sao Jose Dos Campos, SP, Brazil
Correia, Anderson Ribeiro
Ronzani Borille, Giovanna Miceli
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Aeronaut Inst Technol, Dept Air Transportat, Sao Jose Dos Campos, SP, BrazilAeronaut Inst Technol, Dept Air Transportat, Sao Jose Dos Campos, SP, Brazil