Dimensions and outcomes of experience quality in tourism: The case of Port wine cellars

被引:114
作者
Fernandes, Teresa [1 ]
Cruz, Mariana [1 ]
机构
[1] Univ Porto, Fac Econ, Rua Dr Roberto Frias S-N, P-4200464 Oporto, Portugal
关键词
Experience quality; Satisfaction; Loyalty; Word-of-mouth; Tourism; Wine; MULTIPLE-ITEM SCALE; CUSTOMER EXPERIENCE; CO-CREATION; SERVICE; MODEL; SATISFACTION; CONSUMPTION; INDICATORS;
D O I
10.1016/j.jretconser.2016.05.002
中图分类号
F [经济];
学科分类号
02 ;
摘要
Ever since the notion that consumption has an experiential dimension, experience and its impact on business is receiving increased attention. Therefore, understanding experience quality, its drivers and outcomes becomes crucial, especially when experiences are the core of the service offering such as in tourism. However, research on tourism experiences remains sparse and largely conceptual. We develop a higher-order model of experience quality, validated in the wine tourism industry, outlining relevant dimensions and outcomes. Results support the six-dimensional structure of experience quality and its impact on loyalty, satisfaction and word-of-mouth. Overall, we validate a holistic multi-dimensional measure of experience quality and examine key nomological relationships, with important implications for tourism managers. (C) 2016 Elsevier Ltd. All rights reserved.
引用
收藏
页码:371 / 379
页数:9
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