Exploring the motivations to use online meal delivery platforms: Before and during quarantine

被引:58
作者
Belarmino, Amanda [1 ]
Raab, Carola [2 ]
Tang, Jason [3 ]
Han, Wenjia [4 ]
机构
[1] Univ Nevada Las Vegas, William F Harrah Coll Hospitality Management, 4505S Maryland Pkwy,Suite 351, Las Vegas, NV 89154 USA
[2] Univ Nevada Las Vegas, William F Harrah Coll Hospitality Management, 4505S, Maryland Pkwy,Suite 370, Las Vegas, NV 89154 USA
[3] Mount Royal Univ, Fac Business & Commun Stud, Dept Accounting & Finance, 4825 Mt Royal Gate SW, Calgary, AB T3E 6K6, Canada
[4] Univ Nevada Las Vegas, William F Harrah Coll Hospitality Management, 4505S Maryland Parkway, Las Vegas, NV 89154 USA
关键词
Expectation confirmation theory; Online meal delivery service; Restaurants; Sharing economy ethos; CUSTOMER SATISFACTION; PERCEIVED USEFULNESS; PHYSICAL-ENVIRONMENT; MECHANICAL TURK; SERVICE QUALITY; FOOD; EXPECTATION; MODEL; EASE; ACCEPTANCE;
D O I
10.1016/j.ijhm.2021.102983
中图分类号
F [经济];
学科分类号
02 ;
摘要
Online meal delivery platforms (OMDPs), like UberEats, have received more attention since quarantine was established to prevent the spread of COVID-19. The research into antecedents of satisfaction and continuous usage intention for OMDPs, in general, is under researched. The current study compared the antecedents of satisfaction before quarantine to the antecedents during quarantine through the lens of Expectation-Confirmation Theory. Through multiple regression analyses, the researchers found that before quarantine, sharing economy ethos, price-value, food quality, ease of use and confirmation of beliefs had a significant impact on satisfaction while during quarantine, food quality, service speed, ease of use, and confirmation of beliefs were significant. Practical and theoretical implications are discussed.
引用
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页数:9
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