An Investigation and Analysis for Behaviour Characteristic of College Students Consumption on Mobile Phone in Hangzhou City

被引：0

作者：

Chen, Liang ^{[1
]}

机构：

[1] Zhejiang Univ Water Resources & Elect Power, Econ & Management Engn Dept, Hangzhou, Zhejiang, Peoples R China

来源：

2013 THE FOURTH INTERNATIONAL CONFERENCE ON INFORMATION, COMMUNICATION AND EDUCATION APPLICATION (ICEA 2013), PT 2 | 2013年 / 31卷

关键词：

College students; Mobile phone; Consumption; Behavior; Characteristics;

D O I：

暂无

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

Taking 221 college students as the research object in Zhejiang University of Water Resources and Electric Power, through a questionnaire survey from six aspects for mobile phone ownership rate, brand, price, purchase considering factors, purchase information source and purchase sites of the university student mobile phone consumption, it were found that mobile phone consumption of college students have difference and variation characteristics with the passage of time.

引用

页码：366 / 370

页数：5