Current Impact of Social Media on Higher Education Institution Student's Academic Performance in Malaysia

Social media plays an important role in nowadays' society. The advancement of mobile technology has increased the accessibility of social media in assisting daily tasks, socialization, and entertainment. This study examines the impact of social media Facebook on the higher education institution student's academic performance-Cumulative Grade Point Average in Malaysia. The objectives of this study is to determine whether the total time spent daily associating activities performed on social media, and gender will affect student's academic results. It was found that the total time spent on Facebook will not affect student's result but the different types of activities performed on Facebook and student's gender will affect student's academic performance. Meanwhile, it was also found that different gender has different usage of social media in their daily life for certain activities but both gender use social media in educational purpose which reflected a new trend in educational pursue among higher institution students.