The purpose of this study was to investigate elite masters cyclists' involvement in competitive sport. Using a descriptive, qualitative approach, the researchers interviewed ten elite-level masters cyclists. Data analysis revealed the following salient themes relevant to participants' experiences: (a) athletic identity, (b) motivational factors, and (c) life balance. These findings suggest that participation as an elite-level masters athlete reflects a high degree of continuity for athletic identity that can be positive in relation to self-esteem and social validation and challenging in relation to transition and maintaining social relationships out of cycling settings.