The impact and challenges of digital marketing in the health care industry during the digital era and the COVID-19 pandemic

被引：1
|
作者：
Pasaribu, Sahala Benny [1 ]
Novitasari, Dewiana [2 ]
Goestjahjanti, Francisca Sestri [2 ]
Hendratono, Tonny [3 ]
机构：
[1] Trilogi Univ, Fac Econ & Business, South Jakarta, Indonesia
[2] Sekolah Tinggi Ilmu Ekon Insan Pembangunan, Econ & Management Dept, Tangerang, Indonesia
[3] Sekolah Tinggi Pariwisata Ambarrukmo, Tourism Dept, Yogjakarta, Indonesia
来源：
FRONTIERS IN PUBLIC HEALTH | 2022年 / 10卷
关键词：
digital marketing; health care industries; digital era; COVID-19; pandemic; hospital;
D O I：
10.3389/fpubh.2022.969523
中图分类号：
R1 [预防医学、卫生学];
学科分类号：
1004 ; 120402 ;
摘要：
[No abstract available]
引用
收藏
页数：4
相关论文
共 50 条
  • [1] Digital health and care in pandemic times: impact of COVID-19
    Peek, Niels
    Sujan, Mark
    Scott, Philip
    BMJ HEALTH & CARE INFORMATICS, 2020, 27 (01)
  • [2] The Impact of Digital Marketing Media on the Household Business Sales during Covid-19 Pandemic
    Karjo, Clara Herlina
    Hermawan, Francisca
    Napitupulu, Bertha
    3RD INTERNATIONAL CONFERENCE ON CYBERNETICS AND INTELLIGENT SYSTEMS (ICORIS 2021), 2021, : 439 - 442
  • [3] The Digital Skills of Teachers and Challenges During the COVID-19 Pandemic
    Rodriguez-Jimenez, Franmis Jose
    Perez-Ochoa, Maria Elena
    Ulloa-Guerra, Oscar
    MAGIS-REVISTA INTERNACIONAL DE INVESTIGACION EN EDUCACION, 2022, 15 : 1 - 23
  • [4] Digital health innovation to integrate palliative care during the COVID-19 pandemic
    Lai, Lucinda
    Sato, Rintaro
    Ouchi, Kei
    Landman, Adam B.
    Zhang, Haipeng Mark
    AMERICAN JOURNAL OF EMERGENCY MEDICINE, 2021, 46 : 664 - 666
  • [5] Application Of Theatre In Digital Space For Mental Health Care During Covid-19 Pandemic
    Jiang, Lulu
    Alizadeh, Farideh
    MIER-JOURNAL OF EDUCATIONAL STUDIES TRENDS AND PRACTICES, 2022, 12 (02): : 19 - 37
  • [6] Telecardiology and Digital Health for Cardiac Care During COVID-19 Pandemic: Opportunities and Precautions
    Garcia, Manuel Gonzalez
    Fatehi, Farhad
    Sarabi, Roghayeh Ershad
    HEALTH SCOPE, 2020, 9 (03):
  • [7] The impact of COVID-19 on museums in the digital era: Practices and challenges in Hong Kong
    Meng, Yao
    Chu, Man Yin
    Chiu, Dickson K. W.
    LIBRARY HI TECH, 2023, 41 (01) : 130 - 151
  • [8] Digital Transformation in Ophthalmic Clinical Care During the COVID-19 Pandemic
    Kim, Soyang Ella
    Logeswaran, Abison
    Kang, Swan
    Stanojcic, Nick
    Wickham, Louisa
    Thomas, Peter
    Li, Ji-Peng Olivia
    ASIA-PACIFIC JOURNAL OF OPHTHALMOLOGY, 2021, 10 (04): : 381 - 387
  • [9] The digital divide impacts on mental health during the COVID-19 pandemic
    Cheshmehzangi, Ali
    Zou, Tong
    Su, Zhaohui
    BRAIN BEHAVIOR AND IMMUNITY, 2022, 101 : 211 - 213
  • [10] Digital health for patients with chronic pain during the COVID-19 pandemic
    Li, Lydia W.
    Chew, Alton M. K.
    Gunasekeran, Dinesh V.
    BRITISH JOURNAL OF ANAESTHESIA, 2020, 125 (05) : 657 - 660
12345