Early adolescents as publics: A national survey of teens with social media accounts, their media use preferences, parental mediation, and perceived Internet literacy

被引:52
作者
Len-Rios, Maria E. [1 ]
Hughes, Hilary E. [2 ]
McKee, Laura G. [3 ]
Young, Henry N. [4 ]
机构
[1] Univ Georgia, Grady Coll Journalism & Mass Commun, Advertising & Publ Relat, 120 Hooper St,223-C Journalism, Athens, GA 30602 USA
[2] Univ Georgia, Coll Educ, Athens, GA 30602 USA
[3] Univ Georgia, Coll Family & Consumer Sci, Athens, GA 30602 USA
[4] Univ Georgia, Coll Pharm, Athens, GA 30602 USA
关键词
Public relations; Publics; Channels; Early adolescents; Social media; Internet literacy; TEENAGERS USE; TECHNOLOGY; COMMUNICATION; OPPORTUNITIES; SCALE; RISKS;
D O I
10.1016/j.pubrev.2015.10.003
中图分类号
F [经济];
学科分类号
02 ;
摘要
This article explores early adolescents' media channel use to better understand early adolescents as a public relations public. The article offers the results of a national panel survey of early adolescents in sixth to eighth grades (N = 354) who have social media accounts. Our analysis shows that adolescents say that they spend more time with television than they do with social media. In addition, adolescents are more likely to observe what other people post on social media than they are to engage in posting information themselves. Data also indicate that even though parents may place limits on adolescents' social media use, these limits may drive use of other forms of media and limits are not associated with less social media use compared with adolescents whose parents do not place as many limits on their social media use. Ethical and practical implications for public relations practitioners are offered. (C) 2015 Elsevier Inc. All rights reserved.
引用
收藏
页码:101 / 108
页数:8
相关论文
共 38 条
[1]  
Alvermann D.E., 2010, National Society for the Study of Education, V110, P109
[2]   Being in the Moment IMPLICATIONS FOR TEACHING AND YOUNG PEOPLE'S DIGITAL LITERACIES [J].
Alvermann, Donna E. .
JOURNAL OF ADOLESCENT & ADULT LITERACY, 2015, 58 (08) :625-631
[3]   Children and the Internet: Developmental Implications of Web Site Preferences Among 8-to 12-Year-Old Children [J].
Blackwell, Courtney K. ;
Lauricella, Alexis R. ;
Conway, Annie ;
Wartella, Ellen .
JOURNAL OF BROADCASTING & ELECTRONIC MEDIA, 2014, 58 (01) :1-20
[4]  
Bonetto Lauren, 2015, MINTEL REPORTS
[5]   Exploring Adolescent-Organization Relationships: A Study of Effective Relationship Strategies with Adolescent Volunteers [J].
Bortree, Denise Sevick .
JOURNAL OF PUBLIC RELATIONS RESEARCH, 2010, 22 (01) :1-25
[6]   Parental Mediation Theory for the Digital Age [J].
Clark, Lynn Schofield .
COMMUNICATION THEORY, 2011, 21 (04) :323-U36
[7]   PARENTAL CO-USE OF MEDIA TECHNOLOGY WITH THEIR YOUNG CHILDREN IN THE USA [J].
Connell, Sabrina L. ;
Lauricella, Alexis R. ;
Wartella, Ellen .
JOURNAL OF CHILDREN AND MEDIA, 2015, 9 (01) :5-21
[8]   Social Network Profiles as Information Sources for Adolescents' Offline Relations [J].
Courtois, Cedric ;
All, Anissa ;
Vanwynsberghe, Hadewijch .
CYBERPSYCHOLOGY BEHAVIOR AND SOCIAL NETWORKING, 2012, 15 (06) :290-295
[9]   Game On ... Girls: Associations Between Co-playing Video Games and Adolescent Behavioral and Family Outcomes [J].
Coyne, Sarah M. ;
Padilla-Walker, Laura M. ;
Stockdale, Laura ;
Day, Randal D. .
JOURNAL OF ADOLESCENT HEALTH, 2011, 49 (02) :160-165
[10]   Parenting the Internet [J].
Eastin, Matthew S. ;
Greenberg, Bradley S. ;
Hofschire, Linda .
JOURNAL OF COMMUNICATION, 2006, 56 (03) :486-504