Roadmapping in the corporation

被引:150
作者
Albright, RE [1 ]
Kappel, TA
机构
[1] Albright Strategy Grp, Morristown, NJ USA
[2] Tellabs Inc, Naperville, IL USA
关键词
D O I
10.1080/08956308.2003.11671552
中图分类号
F [经济];
学科分类号
02 ;
摘要
Product-technology roadmaps define and communicate product and technology strategy along with a longer, smarter view of the future.
引用
收藏
页码:31 / 40
页数:10
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2001, Elsevier Science Publ Co Inc, New York, NY, United States (18)
[4]  
KAPPEL TA, 1998, THESIS NW U
[5]  
SHAPIRO C, 1999, INFORMATION RULES ST