CRM in vocational and technical education sector: Towards an architecture research

Customer Relationship Management (CRM) has been well established as a holistic concept for the private sector to improve the relationship with the customers and for the government in public sector to understand the requests of citizens and provide better services. Since CRM is a concept enabled by technology, this topic is closely connected to the personalized vocational and technical education research. Long term changes to the method and mode of teaching we know as of today as well as the vocational and technical education institute society relationship are imminent and need further attention. In this paper, we review the latest findings in CRM research from the private and public sector and connect. it to the vocational and technical education sector. The application of CRM in vocational and technical I education will help to improve teaching method and,quality and will be the future for the vocational and technical education institutes. The goal is to identify a CRM architecture in vocational and technical education sector for future research.