A response to dynamic change in the market place

被引：33

作者：

Fulkerson, B ^{[1
]}

机构：

[1] Deere & Co, Technol Integrat, Moline, IL 61265 USA

来源：

DECISION SUPPORT SYSTEMS | 1997年 / 21卷 / 03期

关键词：

mass customization; assembly line sequencing; genetic algorithms; autonomous agents;

D O I：

10.1016/S0167-9236(97)00029-8

中图分类号：

TP18 [人工智能理论];

学科分类号：

081104 ; 0812 ; 0835 ; 1405 ;

摘要：

Companies can no longer capture market share and gain higher profits by producing large Volumes of a standard product for a mass market. Success requires adopting methods in the customer acquisition and order fulfilment processes to manage anticipated change with precision while providing a fast and flexible respond to unanticipated change. This paper describes how technology such as genetic algorithms and autonomous agents can be used to enable a mass customization strategy to respond to this challenge. (C) 1997 Elsevier Science B.V.

引用

页码：199 / 214

页数：16