Analytics and Big Data: Emerging trends and their impact on our lives

Companies are increasingly turning to Analytics to gain a competitive edge, providing decision makers with better insights. As they do, firms must resolve unique demands on their Information Technology resources and processes. This paper attempts to review the chronology of the adoption of Analytics. Next, it highlights how various economic sectors have incorporated Analytics and the resulting changes in the ways businesses interact with their customers. Further, the paper explores the cutting edge innovations in the Analytics domain. Subsequently, this paper tries to do an impact analysis on all these developments of our lives. Finally, the opportunities and threats, and how they may stand to affect our future, are discussed.