The Coastal Conservation and Education Foundation (CCEF), a Philippine environmental organization, in collaboration with Region 7 municipality leaders from Cebu, Leyte, and Bohol, as well as various financial donors, is striving to improve the marine resource management of the Outer Danajon Bank in the Philippines. One of the goals is to develop scuba dive tourism along the Outer Bank, beginning with the municipality of Bien Unido on Bohol Island. Despite previous efforts to attract investors and tourists by the Bien Unido mayor, dive tourism is currently absent from the municipality. During the summer of 2011, the mayor, the CCEF, and a private real estate developer, agreed to invest in infrastructure and livelihood training in Bien Unido for the purpose of developing a scuba dive tourism industry. This study analyzes current community viewpoints on the development of dive tourism in Bien Unido and four selected dive tourist cites. The study consists of thirty-four qualitative interviews conducted in Bien Unido and four other dive tourist sites as well as 1117 quantitative surveys conducted with community members throughout the central portion of the Philippines (Region 7). This study complements the Danajon Bank Marine Park Project of the CCEF and makes recommendations to improve the management of the Danajon Bank Double Barrier coral reef with protected areas and alternative livelihood projects linked to tourism development. The interviews served to define tourism and to document the specific needs of each barangay, or community, for tourism development. The qualitative survey revealed generally positive attitudes regarding scuba dive tourism development. Nintey-one percent of respondents believe tourism will help the barangay and most would participate in selling food/drink or being a recreational tour guide for tourists. Interview and survey respondents expectations that economic benefits will outweigh any social or environmental challenges, primarily alternative livelihoods and increased revenue for the municipality. Overall, Bien Unido and Region 7 community members will likely welcome visitors to their communities due to the expected benefits regardless of other negative environmental and social externalities such as increases in resource pressures and losses of tradition. Four additional municipalities were selected as "tourism developed sites" to further explore the negative and positive impacts of dive tourism, as perceived by the barangay captains or council, over a range of five to thirty years. These findings revealed challenges that were not mentioned in Bien Unido interviews or in the Region 7 qualitative surveys including changes in the price of living, increases in drug trafficking and sex trade, and private investors controlling community decisions."As long as tourists like to come, then we want them all. If they will come, we will welcome them all." Bien Unido interviewee, July 19, 2011.
