Motivations for play in online games

被引：1602

作者：

Yee, Nick ^{[1
]}

机构：

[1] Stanford Univ, Dept Commun, Palo Alto, CA USA

来源：

CYBERPSYCHOLOGY & BEHAVIOR | 2006年 / 9卷 / 06期

关键词：

D O I：

10.1089/cpb.2006.9.772

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

An empirical model of player motivations in online games provides the foundation to understand and assess how players differ from one another and how motivations of play relate to age, gender, usage patterns, and in-game behaviors. In the current study, a factor analytic approach was used to create an empirical model of player motivations. The analysis revealed 10 motivation subcomponents that grouped into three overarching components (achievement, social, and immersion). Relationships between motivations and demographic variables (age, gender, and usage patterns) are also presented.

引用

页码：772 / 775

页数：4