Creating choosers - Information, the digital divide, and the propensity to change schools

In this article, the authors examine the extent to which electronic information about schools is an effective means of facilitating informed school choice. Using data gathered from a web site providing information to parents in Washington, D.C., the authors find that the digital divide is a potent barrier against widespread use of this information, despite its importance and potential to bridge the "content gap." Among those parents who do use the site, however, the authors find that the amount of information that the parents view increases the probability of attempting to change their child's school.