The Study on Influencing Factors of Perceived Quality of Internet Banking

被引：0

作者：

Zhuo, Dai ^{[1
]}

机构：

[1] Jiujiang Univ, Sch Elect Commerce, Jiujiang 332005, Peoples R China

来源：

PROCEEDINGS OF THE 7TH (2015) INTERNATIONAL CONFERENCE ON FINANCIAL RISK AND CORPORATE FINANCE MANAGEMENT | 2015年

关键词：

factor; perceived quality; internet banking; SERVICE QUALITY; SCALE; MODEL;

D O I：

暂无

中图分类号：

F8 [财政、金融];

学科分类号：

0202 ;

摘要：

This paper studies the factors of influencing perceived quality of internet banking. The model of perceived quality of internet banking is established on the basis of theoretical research and china's reality. And the model is tested by LISREL8.7 and SPSS17.0. The study finds that the reliability, ease of use, sensitivity, and quality of information have a significant positive impact on the perceived quality of internet banking. However, perceived risk has a significant negative impact on perceived quality of internet banking.

引用

页码：490 / 495

页数：6

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