Reduction of economic risks of the region based on digital technologies of developing the innovative potential of transport services

The article is devoted to the analysis of the innovative potential of transport services enterprises and the possibilities of development based on digital technologies. The purpose of the article is to identify opportunities to reduce the economic risks of the region based on the digitization of the transport services sector, sustainable growth of financial and economic indicators due to the digitization of the innovation process. Methods: modeling of socio-economic processes, systemic and situational approaches. The article considers the peculiarities of the enterprises of the sphere of transport services, their groups depending on the directions of their activities. The author describes the tasks and factors of stimulating innovation activity of the type of economic activity under consideration, the main strategies for the development of innovation activity. The study examines the performance of the enterprises of transport services of the Perm Region, identifies the main problems of the development of their innovative potential. The author proposes a set of measures to develop the innovation potential of enterprises providing transport services and justifies a positive impact on the economy of the region.