Tourism, mood and affect: Narratives of loss and hope

Beyond looking to emotion and affect for the purpose of understanding better the tourist experience in itself, this article considers what affect produced through tourism might do vis-a-vis our relationship with the world around us. With a particular focus on the production of 'hopeful mood', the article discusses the links between affect and tourism narratives of loss and of hope performed in two New Zealand tourism destinations. That both loss and hope narratives are produced in both destinations illustrates not only how tourism narratives are 'affective', but also that the affect produced is potentially selective. The implications of these narratives for tourism's hopeful 'worldmaking' capacities are considered, along with suggested further avenues for research on tourism narratives, mood and affect.