Business Models of Private Capital Involvement in Tourism Development of Ancient Villages and Towns

被引：0

作者：

Wu Wen-zhi ^{[1
]}

Qiu Fu-dong ^{[1
]}

机构：

[1] E China Normal Univ, Tourism Dept, Sch Business, Shanghai 200062, Peoples R China

来源：

PROCEEDINGS OF THE INTERNATIONAL CONFERENCE ON PUBLIC HUMAN RESOURCE MANAGEMENT AND INNOVATION | 2013年

关键词：

private capital; ancient villages and towns; tourism development; business models;

D O I：

暂无

中图分类号：

B849 [应用心理学];

学科分类号：

040203 ;

摘要：

\Private capital is becoming an important drive in tourism development of ancient villages and towns. Reasonable business models were proposed to analyze the sustainability of tourism development of ancient villages and towns. This paper summarizes theoretic progress on private capital involvement in tourism development of ancient villages and towns, and introduces three business models including Entire Leasing Model, Joint-stock Cooperative Model and Project Operation Model. Moreover, characteristics of each model is also described and summarized in this paper.

引用

页码：197 / 201

页数：5