Research on evaluation of service quality of third-party E-commerce platform

被引：0

作者：

Wang Xinping ^{[1
]}

Ding Manli ^{[1
]}

机构：

[1] Xian Univ Sci & Technol, Sch Management, Shaanxi Silk Rd Qual Res Inst, Xian 710054, Shaanxi, Peoples R China

来源：

PROCEEDINGS OF THE 2018 4TH INTERNATIONAL CONFERENCE ON HUMANITIES AND SOCIAL SCIENCE RESEARCH (ICHSSR 2018) | 2018年 / 213卷

关键词：

E-commerce; Service quality; Evaluation;

D O I：

暂无

中图分类号：

C [社会科学总论];

学科分类号：

03 ; 0303 ;

摘要：

Regards a large number of market share of third-party e-commerce platform, this paper combined with the classic research results of service quality evaluation, and analyzed the service quality elements of the third-party e-commerce platform. Besides, this paper constructed the service quality evaluation system, and based on fuzzy comprehensive evaluation method, the third-party e-commerce platform service quality evaluation model was established.

引用

页码：274 / 277

页数：4