Collaborative commerce in tourism: implications for research and industry

被引:168
作者
Sigala, Marianna [1 ]
机构
[1] Univ Aegean, Sch Business, Dept Business Adm, Chios, Greece
关键词
tourism; social media; collaborative commerce; social commerce; value creation; business models; SOCIAL COMMERCE; NETWORKS;
D O I
10.1080/13683500.2014.982522
中图分类号
F [经济];
学科分类号
02 ;
摘要
Technology advances enable people to trade and sell their own travel products, which in turn create numerous transformation changes into the tourism industry structure, the nature of tourism products and experiences, the competitiveness of traditional and new tourism players and the process creating (social) value in tourism. This paper investigates the application and implications of collaborative commerce in tourism and provides suggestions for future research.
引用
收藏
页码:346 / 355
页数:10
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