Evaluation of Sports Center Performance Using a Fuzzy Multi-Criteria Decision-Making Model

被引:3
|
作者
Wang, Chen-Yang [1 ]
机构
[1] Natl Taiwan Univ Sci & Technol, Dept Business Adm, 43,Sec 4,Keelung Rd, Taipei 106, Taiwan
关键词
sports center; critical factors; FAHP; AHP; VIKOR;
D O I
10.1520/JTE20130235
中图分类号
TB3 [工程材料学];
学科分类号
0805 ; 080502 ;
摘要
The main purpose of this study is to evaluate the performance of sports centers using the fuzzy analytical hierarchy process (FAHP). Our empirical results provide two main insights: first, sports center business management strategies comprise six dimensions and 23 indexes; second, the FAHP analysis shows that the six dimensions are (in order of priority) service prices, site conditions, operations management, traffic conditions, sports products, and staff quality. This study uses the FAHP along with mathematical computing to provide sports center managers with a reliable decision-making reference, and to assist them in formulating the most effective business strategy.
引用
收藏
页码:1372 / 1382
页数:11
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