THE COMPETITIVENESS OF SMALL AND MEDIUM-SIZED ENTERPRISES IN RETAIL

被引:0
作者
Zebrokova, Veronika [1 ]
Pellesova, Pavlina [1 ]
机构
[1] Silesian Univ Opava, Sch Business Adm Karvina, Karvina 73340, Czech Republic
来源
PROCEEDINGS OF 12TH INTERNATIONAL SCIENTIFIC CONFERENCE: ECONOMIC POLICY IN THE EUROPEAN UNION MEMBER COUNTRIES, PTS I AND II | 2015年
关键词
Competitiveness; Small-sized Enterprises; Medium-sized Enterprises; Retail; RESILIENCE;
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
The small and medium-sized enterprises are very important part of economy. In last year the number of these companies stagnated, not only in the retail. This paper is focused on retail in Moravian-Silesian Region. The aim of this paper is firstly to determinate the theoretical bases and selected aspects of competitiveness of retail in MoravianSilesian Region and secondly to analyse steps, which help to improve the competitiveness of chosen enterprises. The marginally part of this paper are the concepts of support for small and medium-sized enterprises in the Czech Republic and Moravian-Silesian Region. The conclusions are relating to problem areas, for example finance, access to information, using of technologies, legislation, a taxes, an innovations and so on.
引用
收藏
页码:917 / 926
页数:10
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