DETERMINING FACTORS IN FOOD AWAY FROM HOME EXPENDITURE OF TURKISH HOUSEHOLDS

The aim of this study was to determine the effects of socio-demographic and economic factors of households and household heads on monthly expenditures of food away from home (FAFH) in Turkey. The sample size was determined as 11290 households. The data were analyzed by generalized Heckman type sample selection models. The results showed that both the probability and monthly spending levels of household FAFH increased with male household heads, household income, whilst the married household heads, the households that receive cash income aids from the government and private sector, decreased both the probability and spending levels of FAFH in Turkey. The findings in the study may provide useful information for more effective identification and implementation of the marketing strategies of the stakeholders operating in the sector and also help the relevant public and private institutions determine more effective nutritional policies towards families with a certain profile.