In 2000, Baker Hughes INTEQ began the development of a new, highly integrated downhole drilling and measurement system. Accurate equipment condition tracking and operational performance monitoring were prerequisites for achieving a satisfactory level of system reliability, bounded by a minimum level of maintenance spending. This paper describes the development and implementation of a database system, an internally developed equipment tracking system that is now in use in all of the company's 60+ worldwide service and manufacturing locations. This paper discusses the use of the system for maintenance and upgrade scheduling, failure tracking, and equipment status and stress condition monitoring. In addition, the paper describes the system's contributions to reliability and improved maintenance costs.