Sustaining culture and seeking a Just Destination: governments, power and tension - a life-cycle approach to analysing tourism development in an ethnic-inhabited scenic area in Xinjiang, China

Set against the background of China's changing economy and its rapid rise as a major tourism provider, this paper examines the development of tourism, and tourism policies, in Kanas (Xinjiang), an ethnic inhabited scenic area in north-western China which has seen visitor numbers rise from c. 800 to c. 1 million annually from 1990 to 2013. It uses the first four stages of Butler's Tourism Area Life Cycle model (TALC) as a framework, analysing governments' role in policy-making and implementation, and the tensions and conflicts at each TALC stage. It finds that the TALC is a useful analytical framework in China, despite its command economy, and governments' multiple roles in tourism development. The position of cultural heritage and the characteristics of the Tuva and Kazakh ethnic minority peoples in tourism in Kanas are critically examined, as is China's concept of social harmony and progress. Social harmony is compared - and contrasted - with the emerging concept of the Just Destination in destination planning and management. The minorities are found to be weak in knowledge, capital and bargaining power, but the relationships involved are complex and still evolving. The paper is one of a JOST series on China's new tourism management policies.