"Appearance potent"? A content analysis of UK gay and straight men's magazines

被引：51
作者：
Jankowski, Glen S. [1 ]
Fawkner, Helen [1 ]
Slater, Amy [2 ]
Tiggemann, Marika [2 ]
机构：
[1] Leeds Metropolitan Univ, Dept Psychol, Leeds LS1 3HE, W Yorkshire, England
[2] Sch Psychol, Adelaide, SA 5001, Australia
来源：
BODY IMAGE | 2014年 / 11卷 / 04期
关键词：
Body image; Media; Gay men; Magazines; Body dissatisfaction; BODY-IMAGE; OBJECTIFICATION THEORY; SELF-OBJECTIFICATION; MEDIA IMAGES; MUSCULARITY; DISSATISFACTION; EXPOSURE; WOMENS; BODIES; HEALTH;
D O I：
10.1016/j.bodyim.2014.07.010
中图分类号：
B849 [应用心理学];
学科分类号：
040203 ;
摘要：
With little actual appraisal, a more 'appearance potent' (i.e., a reverence for appearance ideals) subculture has been used to explain gay men's greater body dissatisfaction in comparison to straight men's. This study sought to assess the respective appearance potency of each subculture by a content analysis of 32 issues of the most read gay (Attitude, Gay Times) and straight men's magazines (Men's Health, FHM) in the UK. Images of men and women were coded for their physical characteristics, objectification and nudity, as were the number of appearance adverts and articles. The gay men's magazines featured more images of men that were appearance ideal, nude and sexualized than the straight men's magazines. The converse was true for the images of women and appearance adverts. Although more research is needed to understand the effect of this content on the viewer, the findings are consistent with a more appearance potent gay male subculture. Crown Copyright 2014 Published by Elsevier Ltd. All rights reserved.
引用
收藏
页码：474 / 481
页数：8
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