On the Cultivation & Development Strategy for the Tourism Industry Cluster in the Yangtze River Delta

With the economic and social development, the demand for tourism has shown new trends. In order to meet these new trends, it's necessary for those enterprises on the tourism industry value chain to cooperate closely. Besides, it's also very important for those enterprises that compete with each other to cooperate. And to form a regional tourism cluster is obviously an effective way to improve regional competitiveness of the tourism industry. Based on the general theory on the tourism industry clusters, the paper analyzes and researches the development situation to tourism industry cluster in the Yangtze River Delta and discusses the restrain factors of the further development in the Yangtze River Delta and tries to explore the methods to solve the problems.