An evaluation model of e-commerce credit information based on social big data

被引:2
作者
Zhang, Yun [1 ]
机构
[1] Zhejiang Yuexiu Univ Foreign Languages, Coll Network Commun, Shaoxing 312000, Peoples R China
关键词
social big data; e-commerce; credit; information; evaluation; security situation; internet trading activities; social communication; credit evaluation;
D O I
10.1504/IJAACS.2022.127455
中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
To overcome the problems of low accuracy and poor stability in the evaluation of Internet trading activities, an evaluation model of e-commerce credit information based on social big data is proposed. The model will be composed of four layers: basic data layer, synthetic data layer, random model layer and integrated learning layer. The logical structure of the model is divided into social communication big data preprocessing, credit evaluation submodel establishment, evaluation submodel integration, so as to enhance the ability of the credit division model. On this basis, the credit evaluation index system is established, and the e-commerce credit information is evaluated by the BP neural network method. The results of model verification show that the model has good generalisation ability and accuracy, can distinguish important variables effectively and stably, can acquire the e-commerce credit situation more scientifically, and can control the security situation of e-commerce credit information in the social big data environment.
引用
收藏
页码:279 / 294
页数:17
相关论文
共 15 条
[1]  
[曹素功 Cao Sugong], 2019, [桥梁建设, Bridge Construction], V49, P59
[2]  
[陈文英 Chen Wenying], 2018, [兵工学报, Acta Armamentarii], V39, P1841
[3]   Runtime model based approach to IoT application development [J].
Chen, Xing ;
Li, Aipeng ;
Zeng, Xue'e ;
Guo, Wenzhong ;
Huang, Gang .
FRONTIERS OF COMPUTER SCIENCE, 2015, 9 (04) :540-553
[4]  
[程呈 Cheng Cheng], 2018, [系统工程理论与实践, Systems Engineering-Theory & Practice], V38, P241
[5]   A Mobility-Aware Optimal Resource Allocation Architecture for Big Data Task Execution on Mobile Cloud in Smart Cities [J].
Enayet, Asma ;
Razzaque, Md. Abdur ;
Hassan, Mohammad Mehedi ;
Alamri, Atif ;
Fortino, Giancarlo .
IEEE COMMUNICATIONS MAGAZINE, 2018, 56 (02) :110-117
[6]  
Feng Zhiqing, 2019, Acta Geologica Sinica (English Edition), V93, P14, DOI 10.1111/1755-6724.14230
[7]  
[贺可强 He Keqiang], 2017, [水利学报, Journal of Hydraulic Engineering], V48, P516
[8]  
Li Shaojun, 2017, Geomatics and Information Science of Wuhan University, V42, P163, DOI 10.13203/j.whugis20140774
[9]  
Li X., 2019, J CHINA ACAD ELECT I, V14, P457
[10]  
Lu Y.Z., 2017, BUSINESS RES, V31, P162