The role of emotion in decision-making: A cognitive neuroeconomic approach towards understanding sexual risk behavior

被引:72
作者
Gutnik, Lily A. [1 ]
Hakimzada, A. Forogh [1 ]
Yoskowitz, Nicole A. [1 ]
Patel, Vimla L. [1 ]
机构
[1] Columbia Univ, Dept Biomed Informat, Lab Decis Making & Cognit, New York, NY USA
关键词
decision-making; public health; research methods; emotional cognition; heuristics; risk assessment; neuroeconomics; safe sex practices; decision-support;
D O I
10.1016/j.jbi.2006.03.002
中图分类号
TP39 [计算机的应用];
学科分类号
081203 ; 0835 ;
摘要
Models of decision-making usually focus on cognitive, situational, and socio-cultural variables in accounting for human performance. However, the emotional component is rarely addressed within these models. This paper reviews evidence for the emotional aspect of decision-making and its role within a new framework of investigation, called neuroeconomics. The new approach aims to build a comprehensive theory of decision-making, through the unification of theories and methods from economics, psychology, and neuroscience. In this paper, we review these integrative research methods and their applications to issues of public health, with illustrative examples from our research on young adults' safe sex practices. This approach promises to be valuable as a comprehensively descriptive and possibly, better predictive model for construction and customization of decision support tools for health professionals and consumers. (c) 2006 Elsevier Inc. All rights reserved.
引用
收藏
页码:720 / 736
页数:17
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