Choice-Based Revenue Management: Data from a Major Hotel Chain

被引:42
作者
Bodea, Tudor [1 ]
Ferguson, Mark [2 ]
Garrow, Laurie [1 ]
机构
[1] Georgia Inst Technol, Sch Civil & Environm Engn, Atlanta, GA 30332 USA
[2] Georgia Inst Technol, Coll Management, Atlanta, GA 30308 USA
关键词
empirical research; OM-marketing interface; service operations; BEHAVIOR;
D O I
10.1287/msom.1080.0231
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
In this paper, we describe data collected from five U. S. properties of a major hotel chain that can be used to benchmark the performance of choice-based revenue management (RM) algorithms. The process used to collect this data illustrates subtle complexities involved in extracting product availability information from current RM systems and sheds new light on practical issues that need to be addressed to successfully implement choice-based RM systems. The data described in this paper is publicly available at the journal's website at http://msom.pubs.informs.org.
引用
收藏
页码:356 / 361
页数:6
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