An Organizational Impression Management Perspective on the Formation of Corporate Reputations

被引：204

作者：

Highhouse, Scott ^{[1
]}

Brooks, Margaret E. ^{[1
]}

Gregarus, Gary ^{[2
]}

机构：

[1] Bowling Green State Univ, Dept Psychol, Bowling Green, OH 43403 USA

[2] Singapore Management Univ, Singapore, Singapore

来源：

JOURNAL OF MANAGEMENT | 2009年 / 35卷 / 06期

关键词：

corporate reputation; self-presentation; organizational prestige; corporate image; IDENTITY; IMAGE; FAMILIARITY; DIMENSIONS; FRAMEWORK; QUALITY;

D O I：

10.1177/0149206309348788

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Researchers have only recently turned their attention to the study of corporate reputation. As is characteristic of many early areas of management inquiry, the field is decidedly multidisciplinary and disconnected. This article selectively reviews reputation research conducted mainly during the past decade. A framework is proposed that views reputation from the perspective of organizational impression management. Corporations are viewed as social actors, intent on enhancing their respectability and impressiveness in the eyes of constituents.

引用

页码：1481 / 1493

页数：13

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