Compensation and information disclosure strategies of a green supply chain under production disruption

被引:18
|
作者
Li, Shanshan [1 ,2 ]
He, Yong [2 ]
机构
[1] Nanjing Audit Univ, Sch Finance, Nanjing 211815, Peoples R China
[2] Southeast Univ, Sch Econ & Management, Nanjing 210096, Peoples R China
基金
中国国家自然科学基金;
关键词
Customer behavior; Compensation; Information disclosure; Production disruption; Green supply chain management; WORD-OF-MOUTH; EFFICIENCY EVALUATION; COORDINATION; DEMAND; MANAGEMENT; QUALITY; MODEL; INVENTORY; RECOVERY; POLICIES;
D O I
10.1016/j.jclepro.2020.124851
中图分类号
X [环境科学、安全科学];
学科分类号
08 ; 0830 ;
摘要
This paper considers a manufacturer who produces and sells green products directly to customers via an online channel. We investigate the price compensation and information disclosure strategies to cope with a green production break. To this end, we first model the dynamic post-disruption customer behavior, considering the "observational learning" interactions facilitated by sales quantity information. Encountering the stock-out caused by production disruption, customers may leave or place backorders, depending on the factors including information learning, customer characters (sensitivities to time, price, and green level), disruption length, green level of the product, and price compensation. Then, by comparing and analyzing the optimal price compensation strategies with and without quantity information disclosure, we provide managerial insights on whether or not to disclose information during disruption, and how to adjust compensation price. The value of exposing quantity information and reducing the price is further analyzed via a numerical analysis. The results also indicate that the manufacturer could benefit more from the service of disclosing information than reducing the price in a hedge against short disruptions under some circumstances. (C) 2020 Elsevier Ltd. All rights reserved.
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页数:11
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