Research on the Re-Development of B2C Small and Medium Enterprises Based on Chain Management Business

被引：0

作者：

Liu, Zhenbin ^{[1
]}

Liu, Ronggang ^{[2
]}

机构：

[1] Hebei Univ Econ & Business, Sch Business Adm, Shijiazhuang 050061, Hebei, Peoples R China

[2] China North Ind Grp, Inst 53, Jinan 250031, Shandong, Peoples R China

来源：

INTERNATIONAL CONFERENCE ON ENGINEERING AND BUSINESS MANAGEMENT (EBM2011), VOLS 1-6 | 2011年

关键词：

chain management; B2C(business-to-commerce); Small and medium enterprises; integration;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

In recent years, electronic commerce has taken on the regression tendency towards tradition in notion, value orientation and business philosophy. Under this background, it is necessary for B2C Small and medium enterprises to realize the integration with traditional retail pattern, and break off the restriction of logistics distribution. As a kind of retail management manner, the perfect distribution network of chain management has provided a good solution to logistics for the further development of B2C Small and medium enterprises.

引用

页码：2516 / +

页数：2