Rhesus monkeys lack a consistent peak-end effect

被引:22
|
作者
Xu, Eric R. [1 ]
Knight, Emily J. [1 ]
Kralik, Jerald D. [1 ]
机构
[1] Dartmouth Coll, Dept Psychol & Brain Sci, Hanover, NH 03755 USA
关键词
Decision making; Peak-end rule; Order preferences; Contrast effects; Rhesus monkeys; CHIMPANZEES PAN-TROGLODYTES; RETROSPECTIVE EVALUATIONS; PREFERENCE REVERSALS; NONHUMAN-PRIMATES; RISK SENSITIVITY; DURATION NEGLECT; CHOICE; DELAY; LESS; GRATIFICATION;
D O I
10.1080/17470218.2011.591936
中图分类号
B84 [心理学];
学科分类号
04 ; 0402 ;
摘要
In humans, the order of receiving sequential rewards can significantly influence the overall subjective utility of an outcome. For example, people subjectively rate receiving a large reward by itself significantly higher than receiving the same large reward followed by a smaller one (Do, Rupert, & Wolford, 2008). This result is called the peak-end effect. A comparative analysis of order effects can help determine the generality of such effects across primates, and we therefore examined the influence of reward-quality order on decision making in three rhesus macaque monkeys (Macaca mulatta). When given the choice between a high-low reward sequence and a low-high sequence, all three monkeys preferred receiving the high-value reward first. Follow-up experiments showed that for two of the three monkeys their choices depended specifically on reward-quality order and could not be accounted for by delay discounting. These results provide evidence for the influence of outcome order on decision making in rhesus monkeys. Unlike humans, who usually discount choices when a low-value reward comes last, rhesus monkeys show no such peak-end effect.
引用
收藏
页码:2301 / 2315
页数:15
相关论文
共 50 条
  • [1] Peak-end pizza: prices delay evaluations of quality
    Just, David R.
    Sigirci, Ozge
    Wansink, Brian
    JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 2015, 24 (07) : 770 - 778
  • [2] Examining the Peak-End Effects of Subjective Experience
    Cockburn, Andy
    Quinn, Philip
    Gutwin, Carl
    CHI 2015: PROCEEDINGS OF THE 33RD ANNUAL CHI CONFERENCE ON HUMAN FACTORS IN COMPUTING SYSTEMS, 2015, : 357 - 366
  • [3] Economic voting behavior: The peak-end growth rule
    Shen, Zekai
    Jin, Yiyang
    Dong, Yuanyuan
    Liu, Yazhou
    ECONOMICS & POLITICS, 2024, 36 (03) : 1537 - 1571
  • [4] Evaluating Multiepisode Events: Boundary Conditions for the Peak-End Rule
    Miron-Shatz, Talya
    EMOTION, 2009, 9 (02) : 206 - 213
  • [5] The Evolution and Development of Peak-End Effects for Past and Prospective Experiences
    Brad, Louisa C. Egan
    Lakshminarayanan, Venkat R.
    Jordan, Matthew R.
    Phillips, Webb C.
    Santos, Laure R.
    JOURNAL OF NEUROSCIENCE PSYCHOLOGY AND ECONOMICS, 2016, 9 (01) : 1 - 13
  • [6] Peak-End Effects on Player Experience in Casual Games
    Gutwin, Carl
    Rooke, Christianne
    Cockburn, Andy
    Mandryk, Regan L.
    Lafreniere, Benjamin
    34TH ANNUAL CHI CONFERENCE ON HUMAN FACTORS IN COMPUTING SYSTEMS, CHI 2016, 2016, : 5608 - 5619
  • [7] How does the peak-end rule smell? Tracing hedonic experience with odours
    Scheibehenne, Benjamin
    Coppin, Geraldine
    COGNITION & EMOTION, 2020, 34 (04) : 713 - 727
  • [8] Mental effort and discomfort: Testing the peak-end effect during a cognitively demanding task
    Hsu, Chia-Fen
    Propp, Lee
    Panetta, Larissa
    Martin, Shane
    Dentakos, Stella
    Toplak, Maggie E.
    Eastwood, John D.
    PLOS ONE, 2018, 13 (02):
  • [9] Applying the peak-end rule to reference prices
    De Maeyer, Peter
    Estelami, Hooman
    JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 2013, 22 (03) : 260 - +
  • [10] The evaluation of visitor experiences using the peak-end rule
    Kim, Hyojin
    Kim, Byunggook
    JOURNAL OF HERITAGE TOURISM, 2019, 14 (5-6) : 561 - 573