Present Situation and Countermeasures of Rural E-commerce Logistics in Leshan

The development of e-commerce has brought a subversive impact on people's economic life and traditional industries, the new mode of operation and business model, has a profound impact on the entire social and economic structure, has become an important driving force of local economic growth. At present, the low level of specialization and socialization of rural logistics has obviously hindered the rapid development of rural e-commerce, and the "last mile" of rural logistics has become the key problem restricting the development of rural electricity supplier. To develop the rural e-commerce logistics is of great significance to the economic development of Leshan. Eager for model innovation and eager for logistics talents, the development of rural logistics needs to break through the bottleneck. This article will aim at the characteristics of rural e-commerce logistics, analyze the current situation of e-commerce logistics in Leshan, and explore the future development path of e-commerce logistics in rural areas of Leshan.