Role and strategy: Virtual enterprise based on the boxed pigs game

The economic globalization makes the "cooperation and multi-wins" become the mainstream operating idea, which boosts the virtual enterprises. By analyzing the famous game case-boxed pigs game, this paper discusses the different roles and strategies of the enterprises in the virtual enterprise. On the guidance of the game, the enterprises will choose appropriate strategies to build LIP the virtual enterprise. The paper proposes the framework of the virtual enterprise, discusses the significances of the boxed pigs game to the formation of the virtual enterprise and elaborates on the strategic alliances in the virtual enterprise.