FACTORS INFLUENCING THE BEHAVIORAL INTENTION TO USE FOOD DELIVERY APPS

被引：84

作者：

Lee, Eun-Yong ^{[1
]}

Lee, Soo-Bum ^{[2
]}

Jeon, Yu Jung Jennifer ^{[3
]}

机构：

[1] Kyung Hee Cyber Univ, Dept Hotel Management, Seoul, South Korea

[2] Kyung Hee Univ, Coll Hotel & Tourism Management, Seoul, South Korea

[3] Far East Univ, Dept Hotel & Tourism Management, 76-32 Daehak Gil, Chungcheongbuk Do 27601, Taiwan

来源：

SOCIAL BEHAVIOR AND PERSONALITY | 2017年 / 45卷 / 09期

关键词：

technology acceptance; app use; perceived usefulness; perceived ease of use; system quality; design quality; user-generated information; firm-generated information; ACCEPTANCE; TAM; REVIEWS; MARKETPLACES; EXTENSION; ADOPTION; QUALITY; IMPACT; TRUST; PRICE;

D O I：

10.2224/sbp.6185

中图分类号：

B84 [心理学];

学科分类号：

04 ; 0402 ;

摘要：

We examined the relationships between the determinants that affect customers' use of food delivery apps. Using an extended technology acceptance model, we explored consumers' experiences in purchasing delivery food through mobile apps. We distributed a self-administered questionnaire online and used structural equation modeling to test the hypotheses. We found that user-generated information, firm-generated information, and system quality had a significant effect on perceived usefulness. In addition, system quality and design quality strongly influenced the perceived ease of use, which improved perceived usefulness, and in turn, perceived usefulness and perceived ease of use affected attitude toward the use of mobile apps. Practical implications for the food service industry are discussed.

引用

页码：1461 / 1473

页数：13

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