Future Aesthetics of Technology; context specific theories from design and philosophy of technology

Since Postmodernism, presenting universal guidelines for aesthetics is highly suspect. However, aesthetics can play a significant role in the acceptance of technology and its success in society, so this paper argues for the generating of specific aesthetic guidelines, based on a general perspective. The goal of the research was to find a method of generating guidelines for the design of a technology to improve the diffusion of that technology in society. Aesthetic theories were generated by comparison of factors with historic precedents (the automobile, the television and the personal computer) The theories were then tested for the design of a social companion robot and a vacuum cleaner robot. From these two design cases it became apparent that the acceptance of both devices can be improved by, respectively, improving their conformity to contemporary design (the social companion robot), or improving their conformity to contemporary philosophy of technology (the vacuum robot).