Promoting Sustainable Food Consumption: An Agent-Based Model About Outcomes of Small Shop Openings

被引:13
作者
Calisti, Roberto [1 ]
Proietti, Primo [2 ]
Marchini, Andrea [2 ]
机构
[1] Via Borgo XX Giugno 74, I-06100 Perugia, Italy
[2] Univ Perugia, Dept Agr Food & Environm Sci, Via Borgo XX Giugno 74, I-06100 Perugia, Italy
来源
JASSS-THE JOURNAL OF ARTIFICIAL SOCIETIES AND SOCIAL SIMULATION | 2019年 / 22卷 / 01期
关键词
Sustainable Consumption; Agent-Based Modelling; Farmers' Market; Consumer Behaviour; Consumer Networks; Location-Allocation Problem; FARMERS MARKETS; CONSUMER; TECHNOLOGY; SIMULATION; BEHAVIOR; POLICIES; DESIGN; CHOICE;
D O I
10.18564/jasss.3901
中图分类号
C [社会科学总论];
学科分类号
03 ; 0303 ;
摘要
A useful way of promoting sustainable food consumption is to consider the spread of food retail operations focused on food diversification, food specialization, and fresh and local products. These food shops are generally small, which is a great problem for survival against ruthless competition from supermarkets. Our research objective was to construct a simulation with an agent-based model, reproducing the local food consumption market and to investigate how a new, small food retailing shop interacts with this market. As a case study, the model simulates the opening of a small farmers' market. The intent of the model is to reproduce the current status of consumption for food products within a certain territorial context and given time period, and to investigate how consumers' behaviour changes with the opening of the new shop. As a result, we could predict changes in consumers' habits, the economic positioning of new, small shops and their best location. This information is of considerable interest for farmers' markets and also for policymakers.
引用
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页数:28
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