The Financial Consequences of Too Many Men: Sex Ratio Effects on Saving, Borrowing, and Spending

被引:151
作者
Griskevicius, Vladas [1 ]
Tybur, Joshua M. [2 ]
Ackerman, Joshua M. [3 ]
Delton, Andrew W. [4 ]
Robertson, Theresa E. [4 ]
White, Andrew E. [5 ]
机构
[1] Univ Minnesota, Carlson Sch Management, Dept Mkt, Minneapolis, MN 55455 USA
[2] Vrije Univ Amsterdam, Dept Social & Org Psychol, Amsterdam, Netherlands
[3] MIT, Sloan Sch Management, Mkt Grp, Cambridge, MA 02139 USA
[4] Univ Calif Santa Barbara, Dept Psychol, Santa Barbara, CA 93106 USA
[5] Arizona State Univ, Dept Psychol, Tempe, AZ 85287 USA
关键词
sex ratio; mating; competition; consumer behavior; financial decisions; MATE PREFERENCES; EVOLUTIONARY PERSPECTIVE; CONSPICUOUS CONSUMPTION; MARITAL OPPORTUNITY; COMPETITION; STRATEGIES; MOTIVES; CHOICE; INDIA; RATIONALITY;
D O I
10.1037/a0024761
中图分类号
B84 [心理学];
学科分类号
04 ; 0402 ;
摘要
The ratio of males to females in a population is an important factor in determining behavior in animals. We propose that sex ratio also has pervasive effects in humans, such as by influencing economic decisions. Using both historical data and experiments, we examined how sex ratio influences saving, borrowing, and spending in the United States. Findings show that male-biased sex ratios (an abundance of men) lead men to discount the future and desire immediate rewards. Male-biased sex ratios decreased men's desire to save for the future and increased their willingness to incur debt for immediate expenditures. Sex ratio appears to influence behavior by increasing the intensity of same-sex competition for mates. Accordingly, a scarcity of women led people to expect men to spend more money during courtship, such as by paying more for engagement rings. These findings demonstrate experimentally that sex ratio influences human decision making in ways consistent with evolutionary biological theory. Implications for sex ratio effects across cultures are discussed.
引用
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页码:69 / 80
页数:12
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