Internet Auction Fraud Detection Using Social Network Analysis and Classification Tree Approaches

被引:35
作者
Chiu, Chaochang [1 ]
Ku, Yungchang
Lie, Ting [1 ]
Chen, Yuchi
机构
[1] Yuan Ze Univ, Dept Informat Management, Chungli, Taiwan
关键词
data mining; Internet auction fraud; social network analysis; ONLINE-AUCTION; REPUTATION; TRUST;
D O I
10.2753/JEC1086-4415150306
中图分类号
F [经济];
学科分类号
02 ;
摘要
Effective Internet auction fraud detection has become an emergent issue in real-world scenarios in conjunction with the rapid development and prevalence of Internet auctions. Accurate detection of fraudsters can assist law enforcement agencies in preventing potential fraud cases that could result in large monetary losses. This paper proposes a hybrid approach utilizing network metrics and data-mining techniques to discover fraudsters based on Internet auction transaction records. Using experimental data gathered from the Yahoo! Auctions Web site, extensive experiments demonstrate that the proposed approach is capable of detecting Internet auction fraudsters both effectively and almost instantaneously with an acceptable classification accuracy rate. The research findings will assist in probing the implications regarding different transaction account types, and they also reveal the specific transactions within various transaction patterns.
引用
收藏
页码:123 / 147
页数:25
相关论文
共 50 条
  • [1] ALEKSANDER I, 1980, INTRO NEURAL COMPUTI
  • [2] [Anonymous], 1991, KNOWLEDGE DISCOVERY
  • [3] [Anonymous], 1969, SOCIAL NETWORKS URBA
  • [4] [Anonymous], 1996, ADV KNOWLEDGE DISCOV
  • [5] [Anonymous], 2014, C4. 5: programs for machine learning
  • [6] [Anonymous], 2006, KDD
  • [7] [Anonymous], 1984, OLSHEN STONE CLASSIF, DOI 10.2307/2530946
  • [8] [Anonymous], 2005, ACM SIGKDD EXPLOR NE
  • [9] Choice of transaction channels: The effects of product characteristics on market evolution
    Ba, S
    Stallaert, J
    Whinston, AB
    Zhang, H
    [J]. JOURNAL OF MANAGEMENT INFORMATION SYSTEMS, 2005, 21 (04) : 173 - 197
  • [10] Building trust in online auction markets through an economic incentive mechanism
    Ba, SL
    Whinston, AB
    Zhang, H
    [J]. DECISION SUPPORT SYSTEMS, 2003, 35 (03) : 273 - 286