CORE THEMES OF DESIGN THINKING IN MONO- AND MULTILINGUAL TEAMS. RESEARCH BASED ON THE SYSTEM OF ORGANIZATIONAL TERMS

被引：0

作者：

Flak, Olaf ^{[1
]}

机构：

[1] Univ Silesia, Dept Radio & Televis, Ul Bytkowska 1b, PL-40955 Katowice, Poland

来源：

BUSINESS AND NON-PROFIT ORGANIZATIONS FACING INCREASED COMPETITION AND GROWING CUSTOMERS' DEMANDS, VOL 17 | 2018年 / 17卷

关键词：

Design Thinking; system of organizational terms; management tools; culture; INNOVATION; MANAGEMENT;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

The concept of Design Thinking has emerged as a consequence of a human-centred approach to innovation. It can be used not only to create new products and services but also to solve organizational and business problems focused on man and his problems. It is said that Design Thinking is becoming more a culture attribute than a specialized expertise. Its elements - user focus, problem framing, problem visualization, experimentation and diversity - strongly depend on a culture and a language that dominates in a team. The first aim of this paper is to verify two hypotheses. Firstly, multilingual teams use more elements of Design Thinking to solve the problem than monolingual teams. Secondly, multilingual teams are more diversified in using elements of Design Thinking than monolingual teams. The second aim of this paper is to present the high potential and ability of the system of organizational terms as a methodological concept in the research of teamwork in an organization. The methodology used in the study was a non-participating, long-term observation of 3 monolingual and 4 multilingual teams. Their work was recorded by 10 online management tools called TransistorsHead built on the foundation of the system of organizational terms.

引用

页码：161 / 180

页数：20

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