EDUCATION AND TRAINING: THE TERMS CREATIVITY AND TVORIVOST AND THE COMPRHENSION OF THE TERMS IN A CZECH LANGUAGE ENVIRONMENT

被引:0
|
作者
Frankova, Emilie [1 ]
机构
[1] Univ Econ, W Churchill Sq 4, Prague 13067 3, Czech Republic
来源
INNOVATION MANAGEMENT AND CORPORATE SUSTAINABILITY (IMACS 2015) | 2015年
关键词
creativity; tvorivost; mental mapping; meaning associated with the term creativity;
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
The paper first clarifies the understanding of the "international" usage of the term, creativity and the "local" term, tvorivost. It presents the process to exam the significance associated with the terms using a qualitative methodological procedure called mental mapping. Using an analysis of the content of the obtained mental maps it identifies the similarities and differences in the understanding of the terms. The results of the mental map for the term, creativity are compared with the results of the mental map for the term, tvorivost, among others using fictitious mental maps.
引用
收藏
页码:52 / 62
页数:11
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