Destination Image Differences between Visitors and Non-Visitors: A Case of New York City

被引:33
作者
Phillips, WooMi J. [1 ]
Jang, SooCheong [2 ]
机构
[1] N Dakota State Univ, NDSU Dept 2610, Fargo, ND 58108 USA
[2] Purdue Univ, Dept Hospitality & Tourism Management, W Lafayette, IN 47907 USA
关键词
destination image; cognitive and affective image; previous visit; New York City;
D O I
10.1002/jtr.776
中图分类号
F [经济];
学科分类号
02 ;
摘要
This note discusses the influences of previous visits on tourists' destination images. The cognitive and affective images of New York City (NYC) appear to change in certain directions after visiting. The results also found that city images have a significant influence on tourists' visit intention. However, previous visits to NYC did not play any moderating effect between destination images and visiting intention. Copyright (C) 2010 John Wiley & Sons, Ltd.
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页码:642 / 645
页数:4
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