Research on Airline Strategic Performance Evaluation Based on Balanced Scorecard

被引：0
|
作者：
Cui, Ting [1 ]
Zhang, Xiao-yan [1 ]
机构：
[1] Civil Aviat Univ China, Econ & Management Sch, Tianjin, Peoples R China
来源：
INTERNATIONAL CONFERENCE ON SOCIAL, EDUCATION AND MANAGEMENT ENGINEERING (SEME 2014) | 2014年
关键词：
Strategic performance evaluation; Balanced scorecard; Analytic network process; Airlines;
D O I：
暂无
中图分类号：
C [社会科学总论];
学科分类号：
03 ; 0303 ;
摘要：
In order to provide academic and methodological support for airlines to effectively evaluate strategic performance, this paper built the evaluation index system of airline strategic performance based on balanced scorecard, and adopted the fuzzy comprehensive evaluation method based on analytic network process.
引用
收藏
页码：281 / 286
页数：6
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